Biography about 1 direction perfume

In 2015, One Direction made fragrance history with the launch of Between Us. This unexpected perfume became a worldwide sensation and bestseller among the band’s devoted fans. Let’s explore the story behind Between Us by One Direction, why it resonated so strongly, and why it remains such a sought-after celebrity scent today.

The Creation of Between Us

After achieving massive music success, One Direction was looking to expand into the fragrance market in 2014.

The band collaborated with prestigious fragrance house Puig to create a signature scent that embodied their style and personality.

Master perfumers worked closely with the band to craft something uniquely One Direction. They settled on a fruity-floral composition and named it Between Us – representing the special connection One Direction has with their fans.

According to the fragrance’s marketing, Between Us combines “fruity accents of pineapple and mandarin with the floral femininity of jasmine and violet.” The sparkling